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1 - 10 of 16 results for: GSBGEN ; Currently searching autumn courses. You can expand your search to include all quarters

GSBGEN 208: Ethics in Management

With leadership comes responsibility. This course explores the numerous ethical duties faced by managers and organizations. It combines analytical frameworks with the latest findings on human behavior to inform a wide range of ethical decisions and strategies. Readings include case studies, insights from experimental psychology and economics, and excerpts from or about major works of moral philosophy. Through online and in-class exercises, discussions, and personal reflection, you will reveal and assess your ethical intuitions, compare them with more explicit modes of ethical thought, and learn how to use ethics in business settings. A diverse set of ethical viewpoints will be considered with an emphasis on not only their implications for ethical behavior but also on the social and cognitive pitfalls that undermine the ability of business leaders to fulfill their ethical duties.
Terms: Aut | Units: 2

GSBGEN 315: Strategic Communication

Business leaders have marketing strategies, expansion strategies, finance strategies, even exit strategies. Successful leaders, however, also have communication strategies. This course will explore how individuals and organizations can develop and execute effective communication strategies for a variety of business settings.This course introduces the essentials of communication strategy and persuasion: audience analysis, communicator credibility, message construction and delivery. Deliverables will include written documents and oral presentations and you will present both individually and in a team. You will receive feedback to improve your communication effectiveness. In the final team presentation, your challenge is to craft an oral presentation that will persuade your audience to accept your strategic recommendations. By doing this, you will see why ideas, data and advocacy are combined for a professional, persuasive presentation. This practical course helps students develop confide more »
Business leaders have marketing strategies, expansion strategies, finance strategies, even exit strategies. Successful leaders, however, also have communication strategies. This course will explore how individuals and organizations can develop and execute effective communication strategies for a variety of business settings.This course introduces the essentials of communication strategy and persuasion: audience analysis, communicator credibility, message construction and delivery. Deliverables will include written documents and oral presentations and you will present both individually and in a team. You will receive feedback to improve your communication effectiveness. In the final team presentation, your challenge is to craft an oral presentation that will persuade your audience to accept your strategic recommendations. By doing this, you will see why ideas, data and advocacy are combined for a professional, persuasive presentation. This practical course helps students develop confidence in their speaking and writing through weekly presentations and assignments, lectures and discussions, guest speakers, simulated activities, and videotaped feedback. An important new feature of this course is that a team of external communications coaches work in concert with the professor to ensure that students get rigorous and individualized coaching and feedback.In this course you will learn to:- Create communication strategies at an individual and organizational level- Develop clearly organized and effective presentations and documents- Diagnose and expand your personal writing and oral delivery style - Adapt your delivery style to different material and audiences - Enhance oral delivery through effective visual aidsStudents at all levels of comfort and expertise with public speaking and business writing will benefit from this course. Waitlists have been long for this course, and you're encouraged to keep that in mind as you make your course selections. Waitlisted students are encouraged to attend the first two classes.
Terms: Aut, Win, Spr | Units: 4

GSBGEN 352: Winning Writing

This twice-a-week full-quarter workshop will offer techniques and practical in-class exercises for writing better -- better memos, emails, feedback for colleagues, news releases, responses to questions from the media and from interviewers, and opinion pieces. Glenn Kramon, an editor who has helped New York Times reporters win 10 Pulitzer Prizes, will teach the course along with accomplished journalists with expertise in powerful, persuasive writing for business. They will provide not only helpful tips but constructive feedback on students' work. They will also share thoughts on how best to work with the news media.
Terms: Aut, Spr | Units: 3
Instructors: Kramon, G. (PI)

GSBGEN 367: Problem Solving for Social Change

Stanford graduates will play important roles in solving many of today's and tomorrow's major societal problems -- such as improving educational and health outcomes, conserving energy, and reducing global poverty -- which call for actions by nonprofit, business, and hybrid organizations as well as governments. This course teaches skills and bodies of knowledge relevant to these roles through problems and case studies drawn from nonprofit organizations, for-profit social enterprises, and governments. Topics include designing, implementing, scaling, and evaluating social strategies; systems thinking; decision making under risk; psychological biases that adversely affect people's decisions; methods for influencing individuals' and organizations' behavior, ranging from incentives and penalties to "nudges;" human-centered design; corporate social responsibility; and pay-for-success programs. We will apply these concepts and tools to address an actual social problem facing Stanford University.
Terms: Aut | Units: 3
Instructors: Brest, P. (PI)

GSBGEN 381: Individual Philanthropy: Giving Models, Purpose & Practicum

A philanthropist is anyone who gives anything- time, expertise, networks, credibility, dollars, experience- in any amount to create a better world. Philanthropy is resource, background, age, profession, and industry agnostic, and "Individual Philanthropy: Giving Models, Purpose & Practicum" will amplify your ability to make your giving, volunteering, service and leadership matter more. You have extraordinary potential to create social change, and this course will empower you with the perspective, experience and inspiration to actualize that potential both immediately and over your lifetime. You will be exposed to a diverse array of giving models and approaches, and be given structured space to weigh and appraise your individual philanthropic point of view and approach. Through deep introspection, you will define and/or refine your social change purpose and create a theory of change that maps how you will transform your values, beliefs and resources (including intellectual, human, netwo more »
A philanthropist is anyone who gives anything- time, expertise, networks, credibility, dollars, experience- in any amount to create a better world. Philanthropy is resource, background, age, profession, and industry agnostic, and "Individual Philanthropy: Giving Models, Purpose & Practicum" will amplify your ability to make your giving, volunteering, service and leadership matter more. You have extraordinary potential to create social change, and this course will empower you with the perspective, experience and inspiration to actualize that potential both immediately and over your lifetime. You will be exposed to a diverse array of giving models and approaches, and be given structured space to weigh and appraise your individual philanthropic point of view and approach. Through deep introspection, you will define and/or refine your social change purpose and create a theory of change that maps how you will transform your values, beliefs and resources (including intellectual, human, network, experiential and financial capital) into measurable social value. Class activities will include debates and simulations such as discussing the benefits and challenges of diverse giving models, creating personal giving strategies, giving fundraising pitches and assessing actual foundation grant proposals. Each student will select and complete due diligence on a local nonprofit and create a formal grant proposal. Students will peer-review grant proposals, participate in a multi-stage grantmaking process and allocate $20,000 of grants funded by the Learning by Giving Foundation and Andreessen Philanthropies. Students will also have the unique opportunity to directly connect and engage with globally renowned philanthropic leaders, including Darren Walker (Ford Foundation), Laura Muñoz Arnold (Arnold Ventures), Justin Steele (Google.org), Crystal Hayling (Libra Foundation) and Holden Karnofsky (Open Philanthropy Project), among others.
Terms: Aut | Units: 3

GSBGEN 383: Practical Policy and Politics

This is a skills / toolbox class, designed for beginners. It is a practical course about policy-making in the U.S. federal government. It will cover three broad subject areas: (1) an assortment of current policy topics; (2) governing processes ¿ how policy gets made in an environment constrained by politics and elections; and (3) practical skills business leaders may need in interacting with government and with policymakers. This class is for beginners and assumes you have no prior experience or knowledge of policy or politics.
Terms: Aut | Units: 4

GSBGEN 390: Individual Research

Need approval from sponsoring faculty member and GSB Registrar.
Terms: Aut, Win, Spr | Units: 1-4 | Repeatable for credit
Instructors: Aaker, J. (PI) ; Abbey, D. (PI) ; Abrahams, M. (PI) ; Admati, A. (PI) ; Akbarpour, M. (PI) ; Anderson-Macdonald, S. (PI) ; Andrews, C. (PI) ; Antoni, F. (PI) ; Arrillaga, L. (PI) ; Athey, S. (PI) ; Atwell, J. (PI) ; Bannick, M. (PI) ; Barnett, W. (PI) ; Barth, M. (PI) ; Batista, E. (PI) ; Bayati, M. (PI) ; Begenau, J. (PI) ; Bendor, J. (PI) ; Benkard, L. (PI) ; Berg, J. (PI) ; Berk, J. (PI) ; Bernstein, S. (PI) ; Bettinger, E. (PI) ; Beyer, A. (PI) ; Bimpikis, K. (PI) ; Blattner, L. (PI) ; Bowman, K. (PI) ; Brady, D. (PI) ; Brady, S. (PI) ; Brest, P. (PI) ; Broockman, D. (PI) ; Bulow, J. (PI) ; Burgelman, R. (PI) ; Burgoyne, A. (PI) ; Callander, S. (PI) ; Carmel-Hurwitz, D. (PI) ; Carroll, G. (PI) ; Casey, K. (PI) ; Chess, R. (PI) ; Chin, L. (PI) ; Choi, J. (PI) ; Ciesinski, S. (PI) ; Clement, J. (PI) ; Corney, A. (PI) ; Coulson, S. (PI) ; Cronkite, J. (PI) ; Davis, S. (PI) ; De Simone, L. (PI) ; DeMarzo, P. (PI) ; Demarest, D. (PI) ; Dexter, G. (PI) ; Di Tella, S. (PI) ; Diamond, R. (PI) ; Dobbs, C. (PI) ; Dodson, D. (PI) ; Duffie, D. (PI) ; Ellis, J. (PI) ; Ewald, C. (PI) ; Feinberg, Y. (PI) ; Flynn, F. (PI) ; Foarta, D. (PI) ; Foster, G. (PI) ; Francis, P. (PI) ; Francisco, R. (PI) ; Galen, D. (PI) ; Gardete, P. (PI) ; Gipper, B. (PI) ; Glickman, M. (PI) ; Goldberg, A. (PI) ; Greer, L. (PI) ; Grenadier, S. (PI) ; Grousbeck, H. (PI) ; Gruenfeld, D. (PI) ; Gur, Y. (PI) ; Guttentag, B. (PI) ; Halevy, N. (PI) ; Hartmann, W. (PI) ; Heath, C. (PI) ; Hebert, B. (PI) ; Hennessey, K. (PI) ; Huang, S. (PI) ; Hurley, J. (PI) ; Iancu, D. (PI) ; Imbens, G. (PI) ; Jha, S. (PI) ; Johnson, S. (PI) ; Jones, C. (PI) ; Joss, R. (PI) ; Kasznik, E. (PI) ; Kasznik, R. (PI) ; Keelan, H. (PI) ; Kelly, P. (PI) ; Kessler, D. (PI) ; Kim, J. (PI) ; Klein, D. (PI) ; Kluger, A. (PI) ; Kosinski, M. (PI) ; Koudijs, P. (PI) ; Kramer, R. (PI) ; Kramon, G. (PI) ; Krehbiel, K. (PI) ; Krishnamurthy, A. (PI) ; Krubert, C. (PI) ; Lambert, N. (PI) ; Larcker, D. (PI) ; Lattin, J. (PI) ; Lazear, E. (PI) ; Lee, C. (PI) ; Lee, G. (PI) ; Lee, H. (PI) ; Leslie, M. (PI) ; Lester, R. (PI) ; Levav, J. (PI) ; Levin, J. (PI) ; Linbeck, L. (PI) ; Lisbonne, B. (PI) ; Lowery, B. (PI) ; Lustig, H. (PI) ; Malhotra, N. (PI) ; Mandelbaum, F. (PI) ; Marinovic, I. (PI) ; Martin, A. (PI) ; Martin, G. (PI) ; Martin, I. (PI) ; McCanna, C. (PI) ; McLennan, S. (PI) ; McNichols, M. (PI) ; McQuade, T. (PI) ; Meehan, B. (PI) ; Mendelson, H. (PI) ; Miller, D. (PI) ; Monin, B. (PI) ; Monzon, L. (PI) ; Narayanan, S. (PI) ; Neale, M. (PI) ; O'Reilly, C. (PI) ; Ostrovsky, M. (PI) ; Oyer, P. (PI) ; Parker, G. (PI) ; Peterson, J. (PI) ; Pfeffer, J. (PI) ; Pfleiderer, P. (PI) ; Piotroski, J. (PI) ; Plambeck, E. (PI) ; Raimondi, A. (PI) ; Ranganathan, A. (PI) ; Rao, H. (PI) ; Rapp, A. (PI) ; Rauh, J. (PI) ; Reichelstein, S. (PI) ; Reiss, P. (PI) ; Rice, C. (PI) ; Robles Garcia, C. (PI) ; Rohan, D. (PI) ; Saban, D. (PI) ; Sahni, N. (PI) ; Saloner, G. (PI) ; Sannikov, Y. (PI) ; Schramm, J. (PI) ; Schulman, K. (PI) ; Seiler, S. (PI) ; Seru, A. (PI) ; Sharabi Levine, Y. (PI) ; Shaw, K. (PI) ; Shiv, B. (PI) ; Shotts, K. (PI) ; Siegel, R. (PI) ; Siegelman, R. (PI) ; Simonson, I. (PI) ; Singleton, K. (PI) ; Skrzypacz, A. (PI) ; Smith, K. (PI) ; Somaini, P. (PI) ; Sorensen, J. (PI) ; Soule, S. (PI) ; Spiess, J. (PI) ; Sterling, A. (PI) ; Strebulaev, I. (PI) ; Sugaya, T. (PI) ; Tonetti, C. (PI) ; Tormala, Z. (PI) ; Tully, S. (PI) ; Urstein, R. (PI) ; Wager, S. (PI) ; Weaver, G. (PI) ; Wein, L. (PI) ; Weintraub, G. (PI) ; Wendell, P. (PI) ; Whang, S. (PI) ; Wheeler, S. (PI) ; Wilson, R. (PI) ; Wood, D. (PI) ; Wurster, T. (PI) ; Xu, K. (PI) ; Yurukoglu, A. (PI) ; Zenios, S. (PI) ; Ziebelman, P. (PI) ; Zwiebel, J. (PI)

GSBGEN 515: Essentials of Strategic Communication

Successful leaders understand the power of authentic, memorable communication.This course uses the lens of oral communication and presentations, to introduce the essential elements of the strategic communication strategies that make authentic, memorable communication work.Focusing on oral communication and presentation, we introduce the essentials of communication strategy and persuasion: audience analysis, message construction, communicator credibility, and delivery.Deliverables include written documents, focusing on individual and team presentations, with students receiving continuous feedback to improve their communication effectiveness, and to sharpen their authentic leadership voice. This highly interactive, practical course, is focused on feedback to help students at all levels of communication mastery develop confidence in their speaking and writing. Course includes presentations, assignments, lectures, discussions, simulated activities, in-class feedback, and filmed feedback. In this course you will learn to:-Recognize strategically effective communication-Implement the principles of strategic communication across different platforms-Develop clearly organized and effective presentations and documents-Diagnose and expand, your personal authentic communication styleAs you make your super round selection, keep in mind that wait lists have been long for this course.
Terms: Aut, Win, Spr | Units: 2

GSBGEN 520: Designing Solutions by Leveraging the Frinky Science of the Human Mind

The thrust of this seminar is about designing effective and innovative solutions by leveraging deep insights into the workings of the human brain, specifically the instinctual brain. Designing solutions for organizations¿for example, "How do we design effective solutions that will foster innovation and risk-taking in large organizations?" Designing solutions for markets so as to identify potentially disruptive new-business ideas; for existing organizations, fostering a competitive advantage, loyalty, customer life-time-value, etc. Designing solutions for customer engagement and behavior change. Designing solutions for leaders, who need to be effective at making decisions and, arguably even more important, influencing others¿ decisions. The seminar will explore these topics by unraveling the workings of the human brain, leveraging frameworks that essentially capture the way instinctual brain systems shape our decisions, experiences and behaviors. Filled with mini-case studies and examples to illustrate the various topics, the seminar features an individual as well as a group project that is geared toward applying the learnings to identifying a potentially disruptive business idea.
Terms: Aut | Units: 2
Instructors: Shiv, B. (PI)

GSBGEN 531: Global Trip Leadership Skills

This course is open only to leaders of the Global Study Trips. This course is experiential and designed to support the leadership learning and development of students leading Global Study Trips. Lectures, role plays, cases, and exercises will be used to demonstrate and practice the skills needed to successfully lead a group of peers as they develop into a learning community to explore an academic topic in locations around the world. Topics covered in the class include high performing teams, setting expectations, feedback and the influence process, culture, managing crises on the ground, and more. In addition to the weekly course meeting, students will be required to meet with their teammates and coaches for at least an additional 3.5 hours.
Terms: Aut | Units: 2
Instructors: Chin, L. (PI)
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