printer friendly pageDESIGN 131: Advanced Product Design: Needfinding
Needfinding focuses on design research and design planning. The premise of the class is that by studying the world around us, we can get a better understanding of what people need, and use those insights to create meaningful new products and services. Needfinding draws upon theory and methods from anthropology, psychology, engineering and design planning. In this class, students develop proficiency in research and planning through a combination of in- class activities, readings on theory and real world projects. Emphasis is on developing the flexible thinking skills that enable the designer to navigate the future. Prerequisites for undergraduates:
DESIGN 121 / ME115A and
DESIGN 141 /
ME115B, or consent of the instructor. This class was formerly listed as
ME 216A. It is a required class for undergrad design majors. Priority for this class will be given to senior design students.
Terms: Aut
| Units: 4
Instructors:
Baum, R. (PI)
;
Patnaik, D. (PI)
DESIGN 151: Business Design: Impact and Implications
Business Design: Impact and Implications introduces business concepts and personal capabilities to designers critical to the development, launch, and success of new products and services in for-profit and social enterprises. Functionally, students will learn to build the business case for new products, including skills such as market sizing, cost estimation, P&L modeling, and raising capital. In addition, business functions such as marketing, growth, and product management and the role of designers in businesses will be explored through class visitors and case studies. Class projects, culminating in a final demo day to industry experts, will develop teamwork and effectiveness in live presentations, written communications, and video storytelling. This course is required for undergraduate students in Product Design and, as such, priority will be given to these students. If you are not in the Product Design program, instructor permission is needed for enrollment. This class was formerly listed as
ME 115C. Strongly recommended:
DESIGN 121 (formerly
ME115a) and
DESIGN 141 (formerly
ME115b).
Terms: Spr
| Units: 3
Instructors:
Siddiqui, O. (PI)
Filter Results: