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MKTG 326: Customer Acquisition for New Ventures

Units: 3 | Grading: GSB Letter Graded

MKTG 532: Persuasion

Units: 2 | Grading: GSB Pass/Fail

MKTG 534: The Travel and Airline Industry

Units: 2 | Grading: GSB Letter Graded

MKTG 568: Recommendations, Ratings and Reviews: How Platforms Provide Information to Consumers

Units: 2 | Grading: GSB Letter Graded
Instructors: ; Seiler, S. (PI); Pola, M. (GP)

MKTG 576: Digital Marketing

Units: 2 | Grading: GSB Letter Graded

MKTG 641: Behavioral Research in Marketing I

Units: 3 | Grading: GSB Letter Graded

MKTG 644: Quantitative Research in Marketing

Units: 3 | Grading: GSB Student Option LTR/PF
Instructors: ; Sahni, N. (PI); Smith, J. (GP)

MKTG 691: PhD Directed Reading (ACCT 691, FINANCE 691, GSBGEN 691, HRMGT 691, MGTECON 691, OB 691, OIT 691, POLECON 691, STRAMGT 691)

Units: 1-15 | Repeatable for credit | Grading: GSB Pass/Fail

MKTG 692: PhD Dissertation Research (ACCT 692, FINANCE 692, GSBGEN 692, HRMGT 692, MGTECON 692, OB 692, OIT 692, POLECON 692, STRAMGT 692)

Units: 1-15 | Repeatable for credit | Grading: GSB Pass/Fail

MKTG 698: Doctoral Practicum in Teaching

Units: 1 | Repeatable for credit | Grading: GSB Letter Graded

MKTG 699: Doctoral Practicum in Research

Units: 1 | Repeatable for credit | Grading: GSB Letter Graded

MKTG 802: TGR Dissertation (ACCT 802, FINANCE 802, GSBGEN 802, HRMGT 802, MGTECON 802, OB 802, OIT 802, POLECON 802, STRAMGT 802)

Units: 0 | Repeatable for credit | Grading: GSB Pass/Fail
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