2014-2015 2015-2016 2016-2017 2017-2018 2018-2019
Browse
by subject...
    Schedule
view...
 

1 - 1 of 1 results for: MS&E 271 Global

MS&E 271: Global Entrepreneurial Marketing

Introduces core marketing concepts to bring a new product or service to market and build for its success. Geared to both entrepreneurs and intrapreneurs alike who have a passion for innovation. Course themes include: Identifying markets and opportunities, defining the offering and customer experience, creating demand, generating revenue, and measuring success. The team-based final focuses on developing a go-to-market strategy based on concepts from the course. Learn about managing self, building culture and teams, strategically think about your contribution as entrepreneur or intrapreuneur to an organization, community or society at large. Highly experiential and project based. Limited enrollment.
Terms: Win | Units: 3-4 | Grading: Letter (ABCD/NP)
Instructors: Smith, L. (PI)
Filter Results:
term offered
updating results...
number of units
updating results...
time offered
updating results...
days
updating results...
UG Requirements (GERs)
updating results...
component
updating results...
career
updating results...
© Stanford University | Terms of Use | Copyright Complaints