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71 - 80 of 157 results for: MS&E

MS&E 263: Healthcare Operations Management

With healthcare spending in the US exceeding 17% of GDP and growing, improvements in the quality and efficiency of healthcare services are urgently needed. This class focuses on the use of analytical tools to support efficient and effective delivery of health care. Topics include quality control and management, capacity planning, resource allocation, management of patient flows, and scheduling. Prerequisites: basic knowledge of Excel spreadsheets, probability, and optimization.
Terms: Win | Units: 3-4 | Grading: Letter or Credit/No Credit

MS&E 265: Product Management Fundamentals

Introduction to Product Management (PM). PM's define a product's functional requirements and lead cross functional teams responsible for development, launch, and ongoing improvement. The course uses a learning-by-doing approach covering the following topics: changing role of a PM at different stages of the product life cycle; techniques to understand customer needs and validate demand; user experience design and testing; role of detailed product specifications; waterfall and agile methods of software development. Group projects involve the specification of a software technology product though the skills taught are useful for a variety of product roles. No prior knowledge of design, engineering, or computer science required. Limited enrollment. Admission by application.
Terms: Spr | Units: 3 | Grading: Letter (ABCD/NP)

MS&E 267: Service Operations and the Design of Marketplaces

The service sector accounts for approximately 80% of GDP and employment in the US. It is therefore imperative to develop efficient and effective operations of services. The management of service operations can require quite different constraints and objectives than manufacturing operations. The course examines both traditional and new approaches for achieving operational competitiveness in service businesses including (online) marketplaces. Topics include the service concept and operations strategy, the design of effective service delivery systems, capacity management, queuing, quality, revenue management as well as concepts from the design of marketplaces such as matching, congestion and auctions.
Terms: Win | Units: 3 | Grading: Letter or Credit/No Credit
Instructors: Ashlagi, I. (PI)

MS&E 270: Strategy in Technology-Based Companies

For graduate students only. Introduction to the basic concepts of strategy, with emphasis on high technology firms. Topics: competitive positioning, resource-based perspectives, co-opetition and standards setting, and complexity/evolutionary perspectives. Limited enrollment. Students must attendnand complete an application at the first class session.
Terms: Aut | Units: 3-4 | Grading: Letter (ABCD/NP)

MS&E 271: Global Entrepreneurial Marketing

Skills needed to market new technology-based products to customers around the world. Case method discussions. Cases include startups and global high tech firms. Course themes: marketing toolkit, targeting markets and customers, product marketing and management, partners and distribution, sales and negotiation, and outbound marketing. Team-based take-home final exam. Limited enrollment.
Terms: Win | Units: 3-4 | Grading: Letter (ABCD/NP)

MS&E 272: Entrepreneurship without Borders

Entrepreneurship without Borders
Terms: Win | Units: 3-4 | Grading: Letter (ABCD/NP)
Instructors: Eesley, C. (PI)

MS&E 273: Technology Venture Formation

Open to graduate students interested in technology driven start-ups. Provides the experience of an early-stage entrepreneur seeking initial investment, including: team building, opportunity assessment, customer development, go-to-market strategy, and IP. Teaching team includes serial entrepreneurs and venture capitalists. Student teams validate the business model using R&D plans and financial projections, and define milestones for raising and using venture capital. Final exam is an investment pitch delivered to a panel of top tier VC partners. In addition to lectures, teams interact with mentors and teaching team weekly. Enrollment by application: http://www.stanford.edu/class/msande273. Recommended: 270, 271, or equivalent.
Terms: Aut | Units: 3-4 | Grading: Letter (ABCD/NP)

MS&E 274: Dynamic Entrepreneurial Strategy

Primarily for graduate students. How entrepreneurial strategy focuses on creating structural change or responding to change induced externally. Grabber-holder dynamics as an analytical framework for developing entrepreneurial strategy to increase success in creating and shaping the diffusion of new technology or product innovation dynamics. Topics: First mover versus follower advantage in an emerging market; latecomer advantage and strategy in a mature market; strategy to break through stagnation; and strategy to turn danger into opportunity. Modeling, case studies, and term project.
Terms: Win | Units: 3 | Grading: Letter or Credit/No Credit
Instructors: Tse, E. (PI)

MS&E 275: Foundations for Large-Scale Entrepreneurship

Explore the foundational and strategic elements needed for startups to be designed for "venture scale" at inception. Themes include controversial and disruptive insights, competitive analysis, network effects, organizational design, and capital deployment. Case studies, expert guests, and experiential learning projects will be used. Primarily for graduate students. Limited enrollment. Admission by application. Recommended: basic accounting.
Terms: Spr | Units: 3 | Grading: Letter (ABCD/NP)
Instructors: Miura-Ko, R. (PI)

MS&E 276: Entrepreneurial Management and Finance

For graduate students only, with a preference for engineering and science majors. Emphasis on managing high-growth, early-stage enterprises, especially those with innovation-based products and services. Students work in teams to develop skills and approaches necessary to becoming effective entrepreneurial leaders and managers. Topics include assessing risk, understanding business models, analyzing key operational metrics, modeling cash flow and capital requirements, evaluating sources of financing, structuring and negotiating investments, managing organizational culture and incentives, managing the interplay between ownership and growth, and handling adversity and failure. Limited enrollment. Admission by application. Prerequisite: basic accounting.
Terms: Spr | Units: 3 | Grading: Letter or Credit/No Credit
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